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|SanDisk Transforms the Mobile Experience with High Capacity iNAND 7232 Storage Solution|
|Posted: Mon Jul 13, 2015 02:50:45 PM|
SanDisk Designs Advanced Embedded Storage Device to Meet Rising Demand for Digital Storage Capacity and Enhanced Smartphone Photography Capabilities
MOBILE WORLD CONGRESS SHANGHAI, China, July 13, 2015 - SanDisk Corporation (NASDAQ: SNDK), a global leader in flash storage solutions, today introduced the iNAND 7232 storage solution, a new, advanced embedded flash drive (EFD) optimized to deliver best-in-class imaging performance and superior storage capacity in flagship mobile devices. Available in capacities up to 128GB1, the iNAND 7232 storage solution enables original equipment manufacturers (OEMs) to introduce smartphones, tablets and other connected devices that feature ample storage to meet the needs of increasing consumer content while providing data-rich application experiences and next-generation digital photography capabilities.
The SanDisk Connect Wireless Stick now gives consumers even more freedom to save and access photos, videos and other files from their favorite Wi-Fi-enabled devices1. As consumers continue to embrace premium mobile features such as high-quality photo capture and Full HD video, SanDisk's new wireless storage device is designed to meet their quickly growing storage needs, at an affordable price. The availability of up to 128GB of capacity allows users to effectively double their mobile storage for greater flexibility on the go.
"From North America to China, consumers are demanding higher and higher capacity storage," said Christopher Bergey, SanDisk's vice president and general manager of Mobile and Tablet Solutions. "Our iNAND 7232 storage solution not only enables mobile OEMs to cost-effectively deliver the robust storage mobile users want, it is also our most advanced embedded storage solution to date. It leverages new, innovative application-level storage architecture and SanDisk's latest 15 nanometer flash storage technology to enable outstanding application experiences, terrific 4K Ultra HD video capture and digital photography experiences never before possible in flagship smartphones."
"Smartphone and tablet users are maturing in how they use their devices. Therefore their expectations when purchasing a new smart device have also significantly risen. This puts immense pressure on mobile OEMs who must balance the need to innovate against managing their investments in order to deliver flagship devices at attractive price-points in a highly competitive market. This is particularly true in China and other high-growth markets," said Neil Shah, research director, Devices & Ecosystems, at Counterpoint Research. "SanDisk's iNAND 7232 EFD is the ideal solution to address this need as it enables OEMs to deliver what consumers want most outside of form factor: reliable high capacity, exceptional digital photography capabilities and great application experiences."
Enabling Next Generation Mobile Experiences
The combination of iNAND 7232's advanced application architecture and innovative storage technology both enhances popular current mobile photography capabilities and allows for breakthrough application experiences.
The iNAND 7232 storage solution features SanDisk's second-generation SmartSLC technology, an innovative new storage architecture that quickly and intelligently responds on demand to mobile users' changing needs. iNAND 7232 is SanDisk's fastest embedded flash storage device to date. It boasts sequential write speeds of up to 150MB/s2, a 25 percent increase from the previous generation product3. The sequential write speed can further increase in the intelligent iNAND 7232 storage solution to an impressive 1.2 gigabit (Gb) per second and beyond when application performance demands it. This helps to provide fast, responsive mobile device experiences, including easy 4K Ultra HD video capture, quick downloading via 802.11ac/802.11ad and RAW photography capture even under low-light conditions. It also enhances the performance of multi-camera and depth-sensors, such as 3D, virtual reality and more.
The iNAND 7232 storage solution is built on the e.MMC 5.1+ HS400 specification, which includes Command Queue functionality. This further enhances random read speed, which results in faster responsiveness in data-intensive applications.
Advanced Memory-Level Technology
iNAND 7232 is built on SanDisk's 15-nanometer (nm) 3-bit-per-cell (X3) NAND flash storage, the most advanced NAND flash process node in the world.